The IPA is the trade association and professional institute for over 250 UK-based advertising agencies; 50 per cent of which are the UK offices of multinational networks. They help manage UK brand investment of over £30bn per annum, on behalf of around 5,000 businesses and 10,000 brands - 36% of which are international.
IPA member agencies represent the spectrum of communications disciplines; media planning and buying, consumer insight and creative, integrated, experiential, outdoor, search, social and digital.
The IPA leads the world in effectiveness measurement; since 1980, the organisation has been collating case material to demonstrate payback from advertising investment through the IPA Effectivenesss Awards.
For over 100 years, The Chartered Institute of Marketing (CIM) has been supporting, developing and representing marketers, teams, leaders and the marketing profession as a whole. As the largest professional marketing body in the world, CIM offers membership and career development, professional marketing qualifications, training courses and helps businesses grow with tailored support to enhance marketing capability.
As the only body able to award Chartered Marketer status, its code of practice and focus on professionalism give members the edge in a world where trust and authenticity are essential for brand value.
Creativity is at the core of successful business and the CIM’s vision is for professional, responsible marketing to be recognised as playing a pivotal role – harnessing, integrating and acting on customer insight to drive strategy and growth. It help individuals and organisations develop the knowledge, skills and capability to make that happen. With 163 study centres in 39 countries and examination centres in 79, it is known and respected worldwide as a trusted exporter of UK marketing know-how.
Its networks have breadth, depth and diversity – making it not just the largest community of marketers, but one with impact. It is independent, trusted and connected, with access to unmatched ideas, insights and resources to help marketers move quickly from problem diagnosis to practical solutions.
CIM is based alongside its own conference centre and hotel at Moor Hall in Cookham, Berkshire.
Head of External Affairs
CIM Moor Hall
T: +44(0)1628 427500
The APA is the UK trade body for production, post production and VFX and editing companies making commercials.
Its objective is to create the best possible business environment for its members to operate in. APA provide standard contracts, production advice, recommended crew rates, advice on non standard contracts and copyright, disputes resolution, training, promotion and marketing members services and helping members to access new markets in the UK and internationally.
The APA helps provide a framework within which members can manage their key business relationships. The standard production agreement is the basis on which production companies are engaged by advertising agencies. Our work with the agencies association, the IPA, addresses production issues and enables us to help members resolve disputes.
Steve Davies, CEO
Creative Skillset empowers the creative industries to develop skills and talent. It influences and shapes policy and secures vital investment for individuals to become the best in their field and for businesses to grow. As an industry body for the creative industries, it works across film, television, radio, animation, visual effects, games, fashion, textiles, publishing, advertising and marketing communications.
Account Manager: Advertising and Marketing Communications
Tel: +44 (0)207 713 9807
General contact details:
21 Caledonian Road
Tel: +44 (0)207 713 9800
For more information, visit http://www.creativeskillset.org/
UKTI works with UK-based businesses to ensure their success in international markets, and encourages the best overseas companies to look to the UK as their global partner of choice.
UKTI has professional advisers both within the UK and across more than 100 international markets. It also has a co-ordination role across government to establish a more systematic approach to relationships with companies which are the most economically significant investors and exporters.
UKTI’s London HQ
UK Trade & Investment
1 Victoria Street
London, SW1H 0ET
The International Visual Communications Association exists to represent its members to Government and other stakeholding bodies and to promote effective business and public service communications of the highest ethical and professional standards.
The Association aims to be a centre of excellence for best communication practice and works with production companies, freelancers, support service providers and clients of the industry to represent their interests and help maximize their competitiveness and professionalism.