The UK advertising economy is one of the most sophisticated and dynamic in the world. This page includes links to relevant reports and statistics on the sector.
Key official data on the UK advertising & marketing sector.
Infographics on the exports success of UK advertising.
The UK advertising industry ranked second worldwide for the number of creative awards won in 2016, according to the Gunn Report. Read more on this annual global ranking.
The UK has one of the highest percentages of adspend invested in digital media.
The UK is the most important market in the world for advertising as a percentage of GDP.
Advertising adds £120bn to UK GDP by raising the level of economic activity and boosting productivity.
Books, forecasts and reports from the UK advertising sector.
An overview of UK media consumers' behaviour.
UK advertising takes the educational quality of its people seriously. Find out more about the qualifications the industry offers.