DIGITAL MUSIC

 

  • The UK is one of the world’s most competitive and diverse digital music markets, with around services catering for all different kinds of music fans and musical genres.
  • According to analysis by the BPI, based on data from the Official Charts Company, audio streaming accounted for almost two thirds of music consumption during 2018. In total, there were 91bn audio streams were served in the during 2018. The most streamed track was 'God's Plan'  by Drake, with six of of the top 10 most streamed tracks featuring UK artists. (1)
  • Separately, a report in August 2018 by Ofcom, the UK communications regulator, estimated that almost a quarter of adults (23 per cent) listened to online music services such as Spotify in 2017. (2)
  • Twenty-nine per cent of Britons listen to downloaded music whilst commuting. Smartphones offer consumers access to online music, and this has affected ownership of mp3 players: only 27 per cent of households now have one, down from 44 per cent in 2008.
  • According to RAJAR, the number of UK adults who listen to a podcast each week increased from 3.2 million (7 per cent of adults) in 2013 to 5.9 million in 2018 (11 per cent of adults). This increase is across all age groups, but the steepest growth in the past year was among 15-34 year-olds.
  • Fifty-eight per cent of commuters who listen to online streamed music on their commute said they did this more often than two years ago, and 38 per cent listened to downloaded music more often.

Sources

1. BPI, January 2019

2. Ofcom Communications Report, August 2018