• The UK is a must-stop venue for international artists on tour, adding to the quality and depth of live music available week-in, week-out across the country. Live music contributed £904m of UK Gross Value Added (GVA) and £57m of exports in 2015.
  • Live music was the fastest growing area of the music sector in terms of GVA during 2015, increasing by 37 per cent. By comparison, musicians increased revenues by 18 per cent and representatives by 19 per cent.
  • The UK offers some of the world's best music venues. The country is home to three best-selling arenas globally, the O2 in London, the Phones 4U Arena in Manchester and the SSE Hydro in Glasgow, and live events are widely distributed across the UK. (1)
  • A total of 27.7m people attended live music events in the UK in 2015. There were an estimated 10.4m music tourist in the UK during 2015 and they generated £3.7bn in total direct and indirect spend in the UK during 2015, up 7 per cent on the previous year. (2)
  • Average spend by music tourists grew by 13 per cent to £852 in 2015. (2)
  • There were 39,034 full time jobs in the UK sustained by music tourism during 2015. (2)
  • Grassroots UK venues - those with capacity of 1,500 or less - attracted a total audience of 5.6m during 2015. (2)

1. Measuring Music, UK Music, September 2016.
2. Wish you were here, UK Music, June 2016.