Ad agencies seize opportunities in Greater china


During Export Month in March 2019, the Institute of Practitioners in Advertising and the Advertising Association, together with the Department for International Trade, went on a trade mission under the Promote UK banner to the Shanghai International Advertising Festival (SHIAF).

The mission included presentations, VIP client dinners and networking opportunities.

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 (Above: The Shanghai International Advertising Festival provided a platform for UK agencies. Credit: shown in image)

Download this brochure to find out more about the companies that took part, and the objectives of the mission.

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