deal activity in marketing & media higher than expected in q3 2019
Although down year on year, deal activity in the marketing and media sectors was better than expected, according to a report by Moore Kingston Smith.
The company recorded 55 deals in these industries - only modestly down from 64 for the same period last year - and a better performance than Moore Kingston Smith had predicted at the beginning of the year.
There has also been a notable increase in cross-border deals, which accounted for 53 per cent of the tracked deals. This proportion is up from 43 per cent in the second quarter of 2019.
You can find out more about Moore Kingston Smith's work in the marketing and media sector here.