10 Music Trends for the next 10 Years - New Report

Trends created by the interaction of music, technology and changing audience habits are described in '10 x 10: Ten Trends for the Next Ten Years', a report from the music industry body, the BPI, produced by Music Ally and presented in association with BPI official partner Bowers & Wilkins.

Introduced by BPI Chief Executive Geoff Taylor, and ending with a section on key takeaways and suggested further reading, the report looks ahead to the 2020s across a range of dimensions.

It was developed from an event comprising 10-minute presentations made by the guest speakers from across music and tech sectors.

Themes covered include:

· Music and The Metaverse – Stuart Dredge, Editor in Chief, Music Ally

· The Future of Direct to Fan – Tom McNeill, Creator Partnerships Manager, Patreon

· 5G and Music – Emily Savage, Immersive (XR) Commercial Product Lead at Digital Catapult

· Artificial Intelligence – Cliff Fluet, Head of Media & Entertainment, Lewis Silkin; MD Eleven Advisory

· Smart Homes and Smart Cars – Alexandre Jornod, Lead Analyst, Music & Audio Futuresource Consulting

· The Future of Social Audio – Cherie Hu, Founder & Publisher, Water & Music

· The Attention Economy – Will Page, formerly Chief Economist at Spotify, and author of Tarzan Economics

· The Rise of Creator Culture – Mark Mulligan, Managing Director & Analyst, MIDiA Research

· The Future of Music NFTs – Shara Senderoff, Partner/ President, Raised In Space

· The Evolution of Streaming – Joe Sparrow, Writer and Broadcaster at Music Ally

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More about the BPI (British Phonographic Industry) – bpi.co.uk

More about Music Ally - https://musically.com/

More about Bowers & Wilkins - www.bowerswilkins.com